Building inclusive communities through bespoke events series
Doteveryone is a think tank which champions responsible technology for the good of everyone in society, founded and chaired by Martha Lane Fox. Doteveryone are fighting for a fairer internet and a more inclusive tech ecosystem. During their launch phase, PYPR worked with the team focusing on gender parity in the technology sector. We researched existing communities and established a series of community led events. These events enabled Doteveryone to refine their message and begin to build an effective network to pursue change.
PYPR designed, produced and documented three events over seven months to help women-led startups meet potential investors. Over 30 women-led startups were chosen and after coaching from leading mentors were introduced to motivated investors.
Our first event gained 385, 000 impressions on twitter with a targeted social strategy and no paid media and received 300+ applications from impressive startups. We also achieved funding and support from Lloyds, Google, Sage, Marks & Spencer and others. The outcome was a scalable events model for investor firms who want to diversify their portfolio.
Here are the first and third events organised by PYPR: